I created "Your Beauty, Your Way" as a concept campaign imagining how L’Oréal could expand beauty standards through real disability inclusion. The six-month campaign would spotlight ambassadors with disabilities, sharing their own stories and showing that beauty doesn’t fit a single mold.
As part of the concept, I focused on making every visual element accessible—developing a high-contrast color system tested for color vision deficiencies and creating a visual style that feels both warm and professional. The goal: build a campaign that feels as inclusive as the stories it’s telling.